The Freedonia Group, a consultancy based in Cleveland, OH, is predicting growth in the US paint and coatings market of 3.8 percent through to 2019. This would represent a total output of 1.4-billion US gallons of paint per year, which Freedonia values at US$31.5-billion. The gains, Freedonia says, will be driven by a strong rebound in construction activity, which it expects will stimulate demand in the architectural market. Environmentally friendly, low-VOC paint and coating products will continue to see particularly strong growth as manufacturers develop new products to meet stricter government regulations and changing consumer tastes. Additionally, new technological advances, such as nanostructured coatings, will drive future growth as they open new applications by providing antimicrobial, self-cleaning, sound-dampening, anticorrosive and light-emitting functions. Architectural markets for paint and coatings will continue to be the main outlet for the industry, growing at an above-average rate through 2019, as demand is driven by an improved outlook for both residential and nonresidential construction. According to Freedonia analyst Joseph Kocian, “The fastest growth for paint is expected in new residential construction as housing completions rise at a double-digit annual pace, but demand in improvement and repair applications will increase as well.” Overall, demand for interior paint, which accounts for about two-thirds of the market, will outpace demand for exterior paint due to increased use of siding materials that do not require painting. Manufacturing coatings demand is forecast to reach nearly 400-million US gallons in 2019, on annual gains of 2.4 percent. A rebound in construction spending will propel demand for related paint and coatings. The metal building components market will exhibit the fastest growth among manufacturing markets, benefiting from industrial and commercial expansion. The furniture and fixtures market will continue to account for the largest share of manufacturing coatings and will also grow at an above-average pace. The motor vehicle market will experience subpar gains due to weak growth in light-vehicle production. Maintenance and specialty coatings demand will exhibit below-average growth going forward. And marine coatings will rise at the quickest rate, bolstered by increased commercial shipping activity and new antifouling technology.