DowDuPont has unveiled the corporate brand names of the three post-merger divisions that it plans to create. The two chemicals giants merged in 2017. The intended Specialty Products company, also based in Wilmington, DL, the company said, will “reflect the strength of its technology-driven specialty businesses with highly-differentiated products and solutions that transform industries and everyday life.” It will be based in Midland, MI. “The Dow name and the Dow diamond have an extremely strong foundation from which we will grow and serve our customers,” said Jim Fitterling, chief operation officer, Material Science Division. “The iconic red diamond logo will serve as a point of continuity for all of our stakeholders as we build the most innovative, customer-centric, inclusive and sustainable materials science company in the world. We will continue Dow’s long history of innovation and be centered on Dow’s core values of respect for people, integrity, and protecting our planet.” With nearly $44-billion in 2017 pro forma revenue and $9.1-billion in 2017 pro forma operating EBITDA, the Materials Science Division will leverage its integration and innovation strengths to focus on three high-growth market verticals: packaging, infrastructure and consumer care. The agricultural division will be called Corteva Agriscience, while the materials science company and specialty products divisions will be known as Dow and DuPont, respectively. Materials Science is anticipated to separate by the end of the first quarter of 2019.  Agriculture and Specialty Products are expected to separate by June 1, 2019. “Our selection of these company names is a major milestone in the process of creating three, strong independent companies, and each name reflects the unique strengths and value proposition of the company it will represent,” DowDuPont CEO Ed Breen said. “As we move forward, a critical part of our work will be to build and strengthen the global corporate brands that express the commitment we are making to our customers, employees, investors, and all of our stakeholders, to grow value through innovation.” Added executive chairman Andrew Liveris, “The Dow and DuPont teams have made incredible progress in six short months and today’s announcement is another demonstration of the unprecedented value creation potential of this historic merge and spin transaction. “We are squarely focused on unlocking enhanced cost and growth synergies, delivering on our growth investments and innovation pipeline, and separating into three industry-leading companies on the accelerated timelines we recently announced.” Corteva Agriscience – based on a combination of words meaning ‘heart’ and ‘nature’ – which has more than $14-billion in 2017 pro forma revenue and $2.6-billion in 2017 pro forma operating EBITDA, will be headquartered in Wilmington, DL.  “In Corteva Agriscience,” said James C. Collins, Jr., chief operating officer, Agriculture Division, “we bring together three businesses with deep connections and dedication to generations of farmers. Our new name reflects our commitment to enhancing their productivity as well as the health and well-being of the consumers they serve. “Our name reflects our purpose: enriching the lives of those who produce and those who consume, ensuring progress for generations to come. With the most balanced portfolio of products in the industry, nearly a century of agronomic expertise, and an unparalleled innovation engine, we are creating a new agriculture company that will work together with the entire food ecosystem to produce a secure supply of healthy food sustainably and efficiently.”